Eric Olsen

+ 1 734-660-4009 :: erioca2@gmail.com

About

Narrative is my passion. Our stories can inform, inspire, and motivate. We learn from our past, celebrate our present achievements, and imagine our possible futures.

I've spent the past 20 years working in communications and marketing in the higher education, corporate, and non-profit worlds. I am a creative, detail-oriented, collaborator with a deep background in professional writing and editing, including publicity and media releases, social media content, journalism, and technical documentation.

In the visual medium I have extensive experience managing graphics and video resources, providing the conceptual framework, narrative direction, and editorial review of the final product.

We all have tales to tell. I help organizations share their stories.


Selected Work

Climate and Space Sciences and Engineering
University of Michigan

Writing

Three examples of news stories I've written.


The piece below is a first-person account of the launch mentioned in the article above. I wrote it to share a more personal version of my experience at the launch.


This is a media release I wrote in coordination with Air New Zealand and NASA.


Here are three profiles of Climate & Space personnel.


These pieces were a team effort, and my role was contributor/editorial review.

For 75 years, SPRL has sent instruments skyward to help us better understand Earth, space, our sun and more. [more]

Satellites give new insights on the Great Pacific Garbage Patch, plus sources and flows of ocean microplastic. [more]

Study sheds light on the future of the massive Thwaites Glacier... [more]


Video

I worked with an independent film production company to produce a video that captures the wide range of research conducted by the Climate & Space department. I coordinated interviews, the shooting schedule and locations, contributed content, and reviewed the final cut.

These videos were a team effort, and my role was contributor/editorial review.

Conceived and filmed this video of a fun experiment with Climate & Space students.

Print

This is a full-color downloadable booklet that provides an overview of the scope and breadth of the research at Climate & Space. I wrote the text, collected the visual assets, and hired a freelance graphic artist for layout and print specifications.

Zingerman's Community of Businesses

Four pieces I wrote for the Zingerman's website and newsletter.

  • The Artists Behind the Zingerman’s Deli Posters
    I’m standing in a bright studio space on the second floor of an older building across from Zingerman’s Delicatessen... [more]

  • Flour Power
    Frank Carollo wants his guests at Zingerman’s Bakehouse to taste the state of Michigan. So about seven years ago, he started working with a fellow from Michigan State University... [more]

  • Love in the Time of Coffee
    The Cerrado region of Brazil is an enormous, sprawling savanna that occupies the central part of the country... [more]

  • Cornman Farms in Winter
    To all appearances, the farm is asleep. Snow blankets the fallow fields and gently rolling pastures... [more]